Gear Up

Project
Gear Up
Client
Gear Up
Type
UX Design, Development, 3D Modeling

GOALS

  • Explore a full-size car anywhere at anytime
  • Show potential customers all the color configurations of the car's bodywork and the various exterior components

PAIN POINTS

  • Creating a 3D of the car with crystal-clear detail quality to represent the new model as closely as possible to reality
  • Traditional paper catalogues and online viewing via static images did not reflect the company's innovative and technological approach
  • The inability to display the model in the colour and aerodynamic detail preferred by customers is sometimes an obstacle during the buying process.

SOLUTION

  • Development of 3D product configurator with color and car exterior trim selection function
  • Development of Augmented Reality Web and Mobile App to visualize the Toyoya 86RC model in any environment in 1:1 scale

RESULTS

  • Collection of market data on purchasing preferences not only from sales but also from product configuration
  • Possibility to configure the car model in the physical showroom and online
  • Purchase process speeded up on average by 30%

GOALSExplore a full-size car anywhere at anytimeShow potential customers all the color configurations of the car's bodywork and the various exterior componentsPAIN POINTSCreating a 3D of the car with crystal-clear detail quality to represent the new model as closely as possible to realityTraditional paper catalogues and online viewing via static images did not reflect the company's innovative and technological approach The inability to display the model in the colour and aerodynamic detail preferred by customers is sometimes an obstacle during the buying process.SOLUTIONDevelopment of 3D product configurator with color and car exterior trim selection functionDevelopment of Augmented Reality Web and Mobile App to visualize the Toyoya 86RC model in any environment in 1:1 scaleRESULTSCollection of market data on purchasing preferences not only from sales but also from product configurationPossibility to configure the car model in the physical showroom and onlinePurchase process speeded up on average by 30%

Realmore Srl

Augmented & Virtual Reality

Realmore Milano

Corso Sempione 30

20154 Milano

Italia


Contacts

E. info@realmore.net

T. +39 02 36589575

Realmore Barcellona

Pere IV 51 

08018 Barcelona

Spain


Contacts

E. info@realmore.net

T. +34 932 508 082


Realmore Hong Kong

Suites 801 & 806, Singga

Commercial Centre 144 - 151

Connaught Road West

Sai Wan, Hong Kong


Contacts

E. info@realmore.net




Clients

Solutions

Approach

VR headset & glasses


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info@realmore.net