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Realmore
Project
City Life Shopping District
Client
Generali Real Estate / Sonae Sierra
Type
UX Design, Development, 3D Modeling
Location
Milan
Website
GOALS
- Supporting potential buyers, including international ones, in the choice of their property with a real-time visualization service of spaces and their availability
- Show a true-to-life copy of the new CityLife spaces
PAIN POINTS
- The complexity of commercial spaces makes them difficult to visualise
- The sales department used conventional and outdated tools to manage the sale and rental of space
- Buyers were used to standard communications and quickly discarded real estate solutions
SOLUTION
- Development of a 3D model of the executive and commercial spaces in the CityLife district
- App development with information sections dedicated to F&B (Food&Beverage) and Retail spaces, and their location, size, number of rooms, availability for sale or rent
RESULTS
- Increased interest and involvement from an international audience
- Average time spent in the app is over 10 minutes
- Ongoing support to the sales force with an updated and "Always on" App