Novartis Afinitor

Client

Novartis

Activities

UX design, development, 3D modeling

The goal of Novartis was to strengthen the relationship with the doctor through the creation of a new communication tool, effective by a high level of attentiol.

The idea was to make an application for mobile devices that allow informants to present the best pharmaceutical product Afinitor by Novartis in a clear, simple and attractive way that arouses interest in the interlocutor.

Realmore develops for Novartis an application that illustrates the strengths and benefits of the product Afinitor through augmented reality technology, in an innovative and engaging way. The project includes three different 2D and 3D animations.