Medtronic

Client

Medtronic

Activities

UX design, development, 3D modeling

The project of the application aims to present the new biomedical systems of Medtronic to doctors and nurses during the national cardiological conference GISE. The products were displayed in 3D using augmented reality which activates the content when you point the device (smartphone and tablet) on a leaflet that was distributed during the convention. After displaying the products in Augmented Reality and reading the infographic specifications, doctors could achieve the Medtronic booth and answer questions from a trivia game. After answering all questions correctly, users could reach the reception of the stand and pick a gadget. For over sixty years, Medtronic is a leader in information technology and medical therapeutic, research, development, production and distribution of biomedical systems.