Serravalle Designer Outlet
Retail
CUSTOMER ENGAGEMENT
AR/VR TO ENGAGE CUSTOMERS
Social logics and purchasing behavior are transforming, while the evolution of virtual and immersive experiences is rapidly accelerating, just as the spread of live streaming events and digital platforms is set to grow at an ever-increasing pace.
These trends bring new opportunities for innovation in sectors that today are on the verge of profound change. Those who are able to drive growth in the new contexts will be able to win the trust of generations of consumers who are used to dialogue with technology and interact with advanced digital services.
With such rapid and disruptive global transformations, companies have an opportunity to keep customers' attention by unlocking the potential of Augmented Reality, Virtual Reality and 3D Holography in the realm of Human experience.